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Wyke Farms Ltd is a family run company based in the heart of the Somerset cheddar-making region.  The art of traditional cheese making will never be lost on the Somerset farm where the Clothier family have been making cheddar in Somerset since 1861.Today, Wyke Farms is one of the largest independent cheese makers and milk processors in the UK producing over 13000 tonnes of cheddar per year to the same award winning 150-year-old recipe.

News Facts

  • Wyke Farms is one of the UK’s largest independent cheese producers and milk processors, producing over 13,000 tonnes of cheddar per year to the same award winning recipe.
  • Wyke Farms has been producing its award-winning cheddar for over a century and has grown to become one of the largest family-owned cheese makers in Britain.
  • The Wyke Farms brand is the 4th largest brand in the Cheddar category and the only independent company in the top 10 cheese brands with retail sales of over £60 million.
  • Wyke remains a truly traditional family business. Ivy’s grandsons Richard and Tom now run the cheese making operations with their father John, whilst her other two Grandsons David and Roger run the family dairy farming operations. The four grandchildren share Ivy’s passion for cheese making where flavour, texture and taste are paramount. They believe that this attention to detail is the reason that their cheese has won more awards at national cheese shows than any other.

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Wyke Farms

12 May 2020

Senior Sales Manager Celebrates 33 Years with Wyke Farms and takes his 10,000th cheese order!

82-year-old Martin Pollard describes his long-standing role as ‘dream job’

Bruton, 12th May Somerset, 2020 – Wyke Farms, the UK’s largest independent cheese producer, and producer of renewable energy, celebrates one of its longest standing employee’s 33 years’ service this month.

Martin Pollard joined Wyke Farms in May 1987 as a ‘South West Sales Rep’, tasked with developing sales in the area through wholesalers and food services, including schools and colleges. In a pre-Internet era, Martin would source sales potential in his local library using the Yellow Pages and out in the field by ‘van spotting’. He also targeted dairies who still had milk floats and offered farm visits generously so as many people as possible could come to Wyke Farms to experience the cheese making first-hand.

His ‘wholesale’ and ‘school’ business increased and many of the contacts he made all those years ago are maintained today: “Most of my wholesalers are good friends, we support each other,” says Martin. “Times and methods have changed; I no longer need to drive so much but relationships are still at the heart of what I do,” he continues.

During Martin’s time at Wyke Farms, his daughter Sarah also joined the team. This is not unusual for the company where many generations of the same family can be found; 15% of the Wyke Farms work force also have a relative working in the business and over one third of employees (34%) have been with the company for over 10 years. At 82 years old, Martin has no plans of retiring and this month secured his 10,000th cheese order. He will be officially celebrating his success with Wyke Farms after social distancing measures are relaxed.

“When we interviewed Martin, it took me less than five minutes to decide he was the one for us! An exceptional salesperson, and a fine man to boot,” said John Clothier, Chairman, Wyke Farms.

Wyke Farms’ cheese and butter is made with the milk from their cows grazing the lush pastures of the Mendip Hills in the centre of the Cheddar making region in Somerset.

Wyke Farms products are available in selected Lidl stores and in South West UK ASDA, CO-OP and Tesco stores. All products are available online at: www.wykefarms.com/shop

For more information, interview requests and images, contact: paloma@connectedpr.com

Notes to Editor:

Wyke Farms Ltd is a family run company based in the heart of the Somerset cheddar-making region. The art of traditional cheese making will never be lost on the Somerset farm where the Clothier family have been making cheddar in Somerset since 1861. Today, Wyke Farms is one of the largest independent cheese makers and milk processors in the UK producing over 15,000 tonnes of cheddar per year to the same award winning 160 year-old recipe.

The Wyke Farms brand is the 4th largest brand in the Cheddar category and the only independent company in the top 10 cheese brands with retail sales of over £60 million.

Wyke remains a truly traditional family business. Ivy’s grandsons Richard and Tom now run the cheese making operations with their father John, whilst her other two Grandsons David and Roger run the family dairy farming operations. The four grandchildren share Ivy’s passion for cheese making where flavour, texture and taste are paramount. They believe that this attention to detail is the reason that their cheese has won more awards at national cheese shows than any other.

Wyke Farms are committed to sustainable farming and are proud to be the UK’s first national cheddar brand to become 100% self-sufficient in green energy.  Wyke Farms sources all of its electricity and gas from both solar and biogas, generated from the farm and dairy waste. The biogas energy is generated from its own anaerobic digester (AD) plant, which saves Wyke Farms over 20 million kilos of carbon dioxide per annum. The company are now Europe’s most sustainable business[1].

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