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Connected Collective News

09 Jan 2012

Cheers to 2012!

We blinked our eyes and it happened: 2012!

Here we are. A new year. A new shiny calendar. And of course…

New Year’s Resolutions!

It is not a true first week back without your belt a bit tighter, wallet a bit smaller and a healthy dose of New Year resolutions scrawled up and plastered to the front of your fridge.

Since reading many of the top 10 lists on the Internet, we thought we’d share a few of our favourite resolutions; both work-related and in our personal lives.

At Work

1. Slow down! – Stop and check what you are doing! PR can be such a fast paced industry, that slowing down and taking time with the details can only be a good thing.

2. Make a connection – PRBreakfastClub points out a very valid argument: How many of your social network connections or journalist contacts do you actually know? Get out there and meet them face-to-face.

3. Be more social. Understanding social media means participating in the conversation and engaging with followers. PR Daily puts Twitter in perspective by advising PR folks to “Become a better writer – in 140 characters or less.”

4. Read, read and read some more. The best PR practitioners are the ones that are constantly in the know. Although it may not affect you, it may affect your client.

5. Tell a story. Don’t write a pitch.

6. Or you can take cheeky advice from the Hacked off Flack and bury your head in the sand. “If you don’t know about it, you can’t worry about it.”

Day-to-day life

7. Slow down! Again! – Stop and smell the roses. There is a big shiny world away from your desk, take a break and check it out!

8. Remember that however good or bad a situation is, it will change. (This one works for business as well)

9. As losing weight is the number one resolution for us Britons, we like how Jane Shilling of the Daily Mail put it: “Step away from the diet book. Eat less, walk around more.”

10. Travel. There is nothing more valuable than real life experiences.

We wish you good luck with your resolutions as we aim to stick with ours. At least until tomorrow when we end this crazy detox diet! 😉

Cheers to a healthy and happy 2012.

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