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About Twenga

Bastien Duclaux and Cédric Anès created Twenga in 2006 after they realised that only a tiny fraction of today’s hundreds of thousands of online shops could be found through traditional search engines and directories. Consumers were missing out on great products and great deals and shops were missing out on customers. Twenga solves this problem.

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  • Twenga, the new-generation search engine enables millions of shoppers throughout the world to find what they want, at the best price, from the online shop of their choice.
  • Thanks to its home-grown technology, Twenga automatically gathers offers from online retailers and displays them in one searchable interface. As a result, Twenga has the most comprehensive listing of online shops. Its search results are objective and not biased by commercial relationships.
  • Founded in 2006 by Bastien Duclaux and Cedric Anes, Twenga runs 14 sites, including the UK, France, Spain, Italy, Germany, the Netherlands, Poland, Brazil, Russia, the United States, Australia and India displaying more than 250 million offerings from more than 100,000 online shops.
  • Twenga’s sites receive more than 25 million visits per month. In January 2010, Twenga won the Red Herring 100 Global Award which recognizes the 100 most innovative companies in the world.

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  • Surprise comeback for the women’s puffa jacket this winter

Twenga

02 Sep 2010

Surprise comeback for the women’s puffa jacket this winter

133% rise in searches across women’s coats as UK women get set for winter

London – September 02nd 2010: Early shopping for women’s winter coats reveals surprising items in the top five, with puffa jackets and ponchos both making the cut, reveals Twenga, the new-generation shopping search engine.

As women start their winter shopping, searches for women’s coats have increased by 133% over the past 30 days*. The women’s parka is the most popular, followed by the duffle coat, trench coat, puffa jacket and poncho.

Top 5 most visited women’s coats:

1. Women’s parka

2. Women’s duffle coat

3. Women’s trench coat

4. Women’s puffa jacket

5. Women’s poncho

Pink is the colour of the moment, followed by classics such as red, navy, brown and beige. For fabrics velvet leads the way, followed by wool, sheep skin, tweed and cashmere.

Users can compare almost 13,000 women’s coats on Twenga.

Top 5 colours

Top 5 materials

Top 5 styles

Top 5 texture

Top 5 brands

Pink Velvet Waterproof Quilted Primark
Red Wool Insulated Knit Jack Murphy
Navy Sheep skin Hooded Lace Miss Selfridge
Brown Tweed Double-breasted Embroidered French Connection
Beige Cashmere Single-breasted Embellished Barbour

* Visits for all women’s coats categories for August 2010 compared with July.

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