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About Twenga

Bastien Duclaux and Cédric Anès created Twenga in 2006 after they realised that only a tiny fraction of today’s hundreds of thousands of online shops could be found through traditional search engines and directories. Consumers were missing out on great products and great deals and shops were missing out on customers. Twenga solves this problem.

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  • Twenga, the new-generation search engine enables millions of shoppers throughout the world to find what they want, at the best price, from the online shop of their choice.
  • Thanks to its home-grown technology, Twenga automatically gathers offers from online retailers and displays them in one searchable interface. As a result, Twenga has the most comprehensive listing of online shops. Its search results are objective and not biased by commercial relationships.
  • Founded in 2006 by Bastien Duclaux and Cedric Anes, Twenga runs 14 sites, including the UK, France, Spain, Italy, Germany, the Netherlands, Poland, Brazil, Russia, the United States, Australia and India displaying more than 250 million offerings from more than 100,000 online shops.
  • Twenga’s sites receive more than 25 million visits per month. In January 2010, Twenga won the Red Herring 100 Global Award which recognizes the 100 most innovative companies in the world.

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  • Twenga reports visits to back-to-school supplies rocketing over 300%

Twenga

09 Aug 2010

Twenga reports visits to back-to-school supplies rocketing over 300%

Pencil cases up by 333%, chalkboards by 292% and school backpacks by 262%

New York – August 9, 2010 – As expected, visits for back-to-school supplies are booming on Twenga, (http://www.twenga.com) the next-generation shopping search engine, with a 154% average increase over the last 30 days. For a stress-free start, parents are shopping online: pencil cases are up by 333%, followed by chalkboards up by 292%, school backpacks up 262%, protractors up 204% and school bags up 200%.

From early childhood to college, the school backpack remains a star item and here are September 2010’s trends:

Most looked for criteria are clearly depending on styles, as “trendy” and “vintage” backpacks are the most popular. For the youngest students, Disney’s characters are as ever popular with Toy Story backpacks for boys and Tinkerbell backpacks for girls.

The Top 5 brands Twenga users are searching for are Ed Hardy, Miquelrius, Dakine, Volcom and Samsonite.

Back to School supplies                Percentage increase in visitors in a month

Pencil case                                       333%

Chalkboard                                       292%

School backpack                              262%

Protractor                                         204%

School bag                                       200%

Rank           Top 5 School backpack criteria

1                      Style: Trendy

2                      Style: Vintage

3                      Character: Toy Story

4                      Character: Tinkerbell

5                      Character: Cinderella

Rank            Top 5 School backpack brands

1                       Ed Hardy

2                       Miquelrius

3                       Dakine

4                       Volcom

5                       Samsonite

Visits from July 3 to August 2 2010, compared with the previous month.

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