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	<title>Connected PR Main Site &#187; Wyke Farms</title>
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		<title>Keep It Light campaign gives us our very own PR Moment</title>
		<link>http://connectedpr.com/blog/2010/06/22/keep-it-light-campaign-gives-us-our-very-own-pr-moment/</link>
		<comments>http://connectedpr.com/blog/2010/06/22/keep-it-light-campaign-gives-us-our-very-own-pr-moment/#comments</comments>
		<pubDate>Tue, 22 Jun 2010 10:46:29 +0000</pubDate>
		<dc:creator>david</dc:creator>
				<category><![CDATA[Press Releases]]></category>
		<category><![CDATA[Birds Eye]]></category>
		<category><![CDATA[Carphone Warehouse]]></category>
		<category><![CDATA[Juice Doctor]]></category>
		<category><![CDATA[Keep It Light]]></category>
		<category><![CDATA[Plantronics]]></category>
		<category><![CDATA[RNLI]]></category>
		<category><![CDATA[Sir Steve Redgrave]]></category>
		<category><![CDATA[Wyke Farms]]></category>

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		<description><![CDATA[We loved working on this campaign, I mean what&#8217;s not to love? We had the pleasure of working with the inspirational Sir Steve Redgrave, the joy of working with the guys at Juice Doctor and some super tasty (and healthy) drinks to promote.  Our mission &#8211; to improve the hydration health of the nation.  So, [...]]]></description>
			<content:encoded><![CDATA[<p>We loved working on this campaign, I mean what&#8217;s not to love? We had the pleasure of working with the inspirational Sir Steve Redgrave, the joy of working with the guys at Juice Doctor and some super tasty (and healthy) drinks to promote.  Our mission &#8211; to improve the hydration health of the nation.  So, we launched Keep It Light! a consumer campaign supported by the RNLI, Plantronics, Birds Eye, Carphone Warehouse, Wyke Farms and more, plus 2 media events in London attended by some key journalists, great coverage followed and we&#8217;re still drumming up support! Mission accomplished&#8230;</p>
<p>http://www.prmoment.com/299/drink-up-it-s-good-for-you-.aspx</p>
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		<title>Wyke Farms&#8217; own &#8216;Nige the Nose&#8217; on Alan Titchmarsh Show</title>
		<link>http://connectedpr.com/blog/2009/10/26/wyke-farms-own-nige-the-nose-on-alan-titchmarsh-show/</link>
		<comments>http://connectedpr.com/blog/2009/10/26/wyke-farms-own-nige-the-nose-on-alan-titchmarsh-show/#comments</comments>
		<pubDate>Mon, 26 Oct 2009 20:37:37 +0000</pubDate>
		<dc:creator>connectedpr</dc:creator>
				<category><![CDATA[Connected News]]></category>
		<category><![CDATA[Master Cheese Grader]]></category>
		<category><![CDATA[Nigel Pooley]]></category>
		<category><![CDATA[Wyke Farms]]></category>

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		<description><![CDATA[This October, Alan Titchmarsh brought Wyke Farms&#8217; own Nigel Pooley, the company&#8217;s master cheese grader with the £5 million nose, on his show to talk cheese and do a live taste test. In case you missed it, check out the clip below featuring the new &#8216;National Treasure&#8217; that is Nige the Nose&#8230;]]></description>
			<content:encoded><![CDATA[<h3 style="font-size: 13px;color: #333333;font-weight: normal;padding: 0px;margin: 0px"><span>This October, Alan Titchmarsh brought Wyke Farms&#8217; own Nigel Pooley, the company&#8217;s master cheese grader with the £5 million nose, on his show to talk cheese and do a live taste test. In case you missed it, check out the</span> clip below <span>featuring the new &#8216;National Treasure&#8217; that is Nige the Nose&#8230;</span></h3>
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